El 25% de las empresas Fortune 500 ya utilizan Instagram

Según un reporte de TrackMaven, referido a estrategias y tácticas de marketing de empresas Fortune 500 a través de Instagram, el 25 % de esas empresas ya lo han adoptado.

Aunque no todas las empresas usan Instagram por igual, ya que el 17 % solo lo hizo activamente enviando contenido en los últimos 30 días.

Instagram ya pasó la marca de 150 millones de usuarios activos y se está preparando para lanzar avisos publicitarios en los próximos meses. Las primera empresas en lanzarse a usar Instagram fue Starbucks y luego le siguieron AutoNation y Southwest Airlines.

Ahora ya son 123 las empresas Fortune 500 que utilizan Instagram y 85 de esas empresas lo hacen activamente

Según Allen Gannett, fundador de TrackMaven, explica que al realizar el estudio encontraron que la adopción de Instagram por este tipo de empresas cada vez es mayor y no se detiene.

El informe es muy completo, por lo que si les interesa el tema, lo pueden ver a través del siguiente enlace.

Enlace: The Fortune 500 Instagram Report

[Vía TNW]

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El 25% de las empresas Fortune 500 ya utilizan Instagram

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