Disney llega a un acuerdo para comprar Maker Studios, red multicanal de Youtube

maker-studios

Disney anunció que llegó a un acuerdo para la compra de Maker Studios, red multicanal de Youtube, por la suma de 500 millones de dólares, más un monto extra en compensación que puede llegar a los 450 millones de dólares basados en rendimiento.

En la actualidad Maker Studios posee 55.000 canales, entre ellos Polaris, Daily Byte, Epic Rap Battles of History y PewDiePie, este último primero en la lista de los canales Top 100. Además poseen 380 millones de usuarios y 5.500 millones de reproducciones al mes.

Disney indica que con la compra de Maker Studios, adquirirá tecnología avanzada y capacidad de inteligencia de negocios relacionada con el descubrimiento de consumidores e interacción con videos en línea de formato corto, incluyendo contenido de Disney.

Maker Studios responderá directamente al CFO de Disney, Jay Rasulo y seguirá operando desde sus oficinas centrales en Culver City, California y desde sus centros de operaciones en Nueva York y Londres.

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Disney llega a un acuerdo para comprar Maker Studios, red multicanal de Youtube

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Hector Russo

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