por Eduardo Wheeler Con 15 metros de altura, 25 toneladas de peso y hecho con 2.600 cajas de Coca Cola, el gigante rojo en Sudáfrica es una estrategia publicitaria de la marcas de gaseosas para robar unas cuantas miradas, además (según ellos) es una forma de demostrar su compromiso con el reciclaje.
Fue construido por el artista Porky Jefer quién construyó primero un andamio de acero como esqueleto, luego se le añadieron las cajas.
[Fuente] [Fotos en la página de Flickr de Coca-Cola South Africa]
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