Twitter llegó a un acuerdo para comprar el startup Tap Commerce, servicio de reorientación de ads móviles

Twitter llegó a un acuerdo para comprar el startup Tap Commerce, que según Twitter y la misma empresa lo definen como un servicio de reorientación de avisos para móviles.

Tap Commerce procesa más de 15 mil millones de impresiones de anuncios al día, a través de 50.000 aplicaciones alrededor del mundo.

El precio que pagaría la red de información rondaría los 100 millones de dólares y el acuerdo fue confirmado por Brian Long, CEO y Co-Fundador de Tap Commerce y también por Twitter a través de su blog.

En Noviembre pasado Tap Commerce recibió un ronda de inversión Serie A por 10.5 millones de dólares. Algunos de sus inversores son de RRE Ventures, Metamorphic Ventures, Eniac Ventures y Bain Capital Ventures.

Entre los clientes de Tap Commerce figuran eBay, Ruzzle, Poshmark, Hotels.com y en los últimos tiempos ha trabajado mucho con Facebook.

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Tecnología, Movilidad y Estilo de vida.

Twitter llegó a un acuerdo para comprar el startup Tap Commerce, servicio de reorientación de ads móviles

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Hector Russo

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